SBDC International Trade Initiative

 

The SBDC International Trade Initiative is a free webinar series designed for Small Business Development Centers (SBDC) that are beginning to assist clients in international trade activities.  SBDCGlobal.com in partnership with the International Trade Center San Antonio, will detail what is needed to have your SBDC begin assisting clients with international trade needs.  Whether your SBDC has questions regarding internal administration, funding, consulting, or training programs, this webinar series will provide the information and resources needed to have your SBDC engage in international trade assistance.

- Presented by Cliff Paredes Director of the International Trade Center, San Antonio

 

*Dates and Topics Subject to Change

 

 

 

 

Past Training Events:

 

October 18th, 2011 – Module 1: International Trade SBDCs
     - U.S. SBDCs & International Trade Promotions;
     - Why SBDCs Should Offer International Trade Assistance Services;
     - Understanding Client Needs & Creating Globally Competitive Companies;
     - International Trade Center SBDC Value Propositions & Market Positioning;
     - Gaining Support from your SBDC Network, University Hosts, State Governments, Partners & SBA;
     - Developing Sustainable Funding.
         

 

 

November 1st, 2011 - Module 2: International Trade Center SBDC Operations
     - How to Structure an International Trade Center SBDC;
     - Hiring the Right People & Developing International Trade Professionals;
     - Defining Client Segments & Understanding Their Needs;
     - Determining Counseling & Training Metrics;
     - Calculating Return on Investment;
     - Leveraging Resources by Creating Regional Partnerships.
         

 

 

November 15th, 2011 - Module 3: Training Programs 
     - Reasons for Conducting International Trade Training;
     - A Review of Client Segments & Their Needs;
     - Developing & Optimizing International Trade Center SBDC Training Programs;
     - An Example of a Successful International Trade Training Program.
         

 

 

November 29th, 2011 - Module 4: International Consulting Services
     - International Trade Consulting & Market Research Services;
     - A Review of Client Segments & Their Needs;
     - Developing & Optimizing International Trade Center SBDC Consulting Services;
     - International Trade Market Research Resources;
     - How to Attract the Right Clients while Creating Customer Loyalty;
     - Capturing Economic Impact & Communicating Success;
     - A Week in the Life of an International Trade Center SBDC Counselor.

 

 

January 10th, 2012 - Module 5: International Trade Center SBDC Program Promotion
     - The Reasons for Including SBDC Program Promotions;
     - A Review: Defining the Three Client Segments & Understanding Their Needs;
     - How to Promote an International Trade Center SBDC in the Region;
     - Developing a Consistent and Focused Message.
         

 

 

January 24th, 2012 - Module 6: International Trade Initiative Program Review
     - A Review of the 5 Modules;
     - Highlighted Focus of International Trade Center SBDC Operations;
     - A Detailed Look at International Trade Center Consulting Tools;
     - Question and Answer Sessions.

Funding Agencies & Sponsors

USAID ASBDC AMCDPE Universidad Veracruzana UTSA IED SWTX Border Region SBCD Network International Trade Center