How to Sell to Mexico is a six module webinar series designed for United States SBDCGlobal.com Users that are interested in entering and expanding into the Mexican market. SBDCGlobal.com in partnership with the International Trade Center San Antonio and Industry Professionals, will explain Mexican business practices. Whether your small business or small business clients need information on the Mexican business culture, how to sell products, or legal information, this webinar series will provide the tools and resources needed to succeed in Mexico. Learn the real facts of how to sell to Mexico. The completion of all six modules will grant attendees a SBDCGlobal.com Trade Certificate. Cost: Registered SBDCGlobal.com Users - Free General Public: $65.00/per session *Dates and Topics Subject to Change |
Previous Webinar Dates and Topics:
| July 20th, 2011 – Module 1: Export Overview - How to Expand your Business into Mexico |
| - Basics of Exporting into Mexico; |
| - Common Distribution Methods; |
| - How to Locate Distributors & Agents; |
| - Opportunities in Mexico; |
| - Regional Outlook of Mexico. |
Presented by Alberto Rodriguez-Baez, Senior Business Consultant, International Trade Center, San Antonio and Eugenio José Reyes Guzmán, Director, World Trade Center, Nuevo León |
| August 4th, 2011 - Module 2: What to know about Mexican Business Culture |
| - Common Mexican Business Practices; |
| - Comparitive Business Practices between Mexico and the United States; |
| - Mexican Business Development Processes; |
| - Negotiations in Mexico. |
Presented by Lic. Rubén Treviño, President - Marketing Coach, R. Treviño & Asociados |
| August 18th, 2011 - Module 3: How to Sell your Product in Mexico |
| - Marketing Channels: How are they Structured; |
| - Selling through Distributors versus Direct End Users; |
| - Selling Techniques & Buying Scenarios; |
| - Marketing Differences between Mexico & the United States; |
| - Finding Buyers & Using Trade Shows. |
Presented by Alberto Rodriguez-Baez, Senior Business Consultant, International Trade Center, San Antonio |
| September 1st, 2011 - Module 4: Financial Considerations - Legal Issues for US Companies |
| - How to Obtain Payment; |
| - Legal Norms for Payment; |
| - Distributor Agreements & Contracts; |
| - Business Structures & the Affect on Taxes; |
| - Labor & Business Laws in Mexico. |
Presented by Robert Barnett, Attorney at Law, Cacheaux Cavazos & Newton L.L.P. |
| September 15th, 2011 - Module 5: How to Ship Products between Mexico & the United States |
| - Overview of how to Ship Products; |
| - Understanding the Roles and Responsibilities of Customs Brokers & Freight Forwarders; |
| - Information on Logistics Companies; |
| - The Importance of Proper Documentation; |
| - Case Study Example. |
Presented by Miguel Ruiloba, Regional International Sales Manager, FedEx |
| September 29th, 2011 - Module 6: How to Get Paid for your Export Sales in Mexico |
| - Understanding Risk; |
| - The Sturcture of Payments; |
| - How to Finance Sales; |
| - How to Secure & Ensure Payments; |
| - SBA Export Working Capital Loans. |
Presented by Harlton Hemphill, Vice President International Banking, Sterling Bank |
| PLATINUM SPONSOR: |  |
| GOLD SPONSOR: |  |
